When was the last time you asked this question?

“Would that make our customers proud?”

It’s a simple question with profound implications on the choices you make.

When was the last time you asked it?

(Another good question is: “Are we proud of the customers we have?”)

Check out my new book
The PATH to Strategic Impact

Get my free guide The Best Talk of Your Life.
Finally give talks that actually change things.

You’ll get the guide and my free weekly briefing “This Moment Counts.
Unsubscribe anytime. I value your privacy.

Read More

Not again.

Arms cross. Voices rise. You know exactly where this is going. You explain. Again. They push back. Again. It’s not that they don’t understand. It’s

Read »

Counter-force

Force tends to create counter-force.Push me and I’ll resist.Pull me and I’ll resist. But show me why it’s worthwhile to get there, and I’ll happily

Read »

The urgent and the important

Some things are urgent, others are important.Some things are both, others are neither. If you’re managing a project, spending your time on things that are

Read »