Prioritizing is a pain.
But only when it’s about you.
In fact, it’s often super easy to do for others. When we listen to someone explain their struggles, we tend to know quickly what they should focus on.
But for ourselves? That’s super hard. It means letting go of opportunities and it invites failure: What if it’s the wrong priority? What about the external driving forces? There are bills to pay. Customers to satisfy. Employees to care for. Also, there’s this new trend that would open up great new opportunities and potentially skyrocket parts of our business.
But the bitter truth is this: If we don’t prioritize then someone else will do it for us. And if it’s not someone, it’s time. The one thing we can be certain of is that there are always going to be more things to do than we’ve got time to do them.
Basically, if we don’t prioritize we’re delegating the decision. If that’s not what you want, then you’ll have to make the decision yourself.
What makes it harder than it should be is when we think that our decision would be final. That it would need to be the right decision.
It doesn’t.
There’s always the possibility to change course. Revise our decision. Use new data to make a new decision.
Here are 10 thoughts that might help you with finding your focus for now: https://michaelgerharz.com/focus.