Make it sound important

“So what was the big message from the meeting?”

“I’m not sure.”

“Come on, there must have been something.”

“They had this whole thing about ‘accelerating operational excellence.’”

“What does that even mean?”

“I think it means we’re fixing the same bug every week.”

“Ah. Why didn’t they just say that?”

Good question.

Keep lighting the path,
Michael

Check out my new book
The PATH to Strategic Impact

Get my free guide The Best Talk of Your Life.
Finally give talks that actually change things.

You’ll get the guide and my free weekly briefing “This Moment Counts.
Unsubscribe anytime. I value your privacy.

Read More

Speaking with confidence

Most of your competition leads with vague statements such as “improving efficiency”, “providing flexible solutions”, “using high quality materials”. One of the easiest ways to

Read »

What matters most?

Short reminder: If you don’t decide on what matters most, you’re effectively delegating that decision to your audience. What’s your focus for today?

Read »