“Would I want to listen to myself?”

That’s a powerful question.

Because your audience might feel the same way as you do. So, act accordingly. If it’s too boring, make it more exciting. If it’s irrelevant, make it relevant. And if it’s dry, bring it to life.

PS: Happy to help.

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Managers not allowed

In 2007, Jos de Blok started a revolution in the Dutch healthcare market. He decided that the best managers are no managers and founded the

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