… don’t add more; find its heart and show that.
Take a step back, subtract the non-essential, and amplify the essential!
… don’t add more; find its heart and show that.
Take a step back, subtract the non-essential, and amplify the essential!

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How exceptional leaders communicate when the message has to land
I value your privacy. No spam. Just “Great stuff, brilliantly articulated” (to use the words of longtime reader David).
If our story isn’t relevant, it doesn’t matter how beautiful our slides are, how elaborate our body language is, or how eloquent our wording is.
Your message doesn’t need to be more powerful.It needs to be more obvious. If people don’t act, the instinct is usually to add more bang
My elementary school teacher kept telling me that I couldn’t make it in grammar school because I was too quiet. I graduated top of my