If you’re not excited by your pitch deck, chances are your audience won’t be, either.
It’s something that has always baffled me: how far some people will go to defend a mediocre presentation with rational arguments when there’s a very simple metric to decide whether you’ve nailed it:
Does it make you feel excited?
If it doesn’t, there’s no use in arguing that it contains all the facts. Or that it’s logically structured.
If all of that is true and it still doesn’t make you feel excited, it means that your story isn’t working.
Sometimes, it’s indeed because the facts aren’t right, but in my experience it’s much more often the words people use to speak about the facts that aren’t right.
How about your pitch? Are you excited by it?
