His employees immediately knew when Martin was onto something. It showed in his eyes, his voice, and his gestures. Not that it was a big difference. I’m not even sure, outsiders would have noticed. But for anyone knowing him for an extended period of time, it was pretty clear that a full steam ride was ahead.
And it was contagious. The enthusiasm spread. Soon after, the whole team was going full steam. Exchanging ideas. Pushing forward. Challenging common sense. Pursuing new lines of thoughts.
What Martin regularly manages to achieve with his team is what happens when you yourself believe in what you do. When you say what you mean and mean what you say. His team totally trusted in his judgement because he wouldn’t bullshit. He didn’t use superficial motivational language. He just communicated his vision in a way that provided people with the confidence that this is going to work – just like it did last time … and the time before that.
How can your people tell whether you actually believe in what you say? How can they tell that this is going to be a full steam ride rather than one more of these fancy ideas? How do they know that you yourself are fully committed to it?
It pays to share these feelings with your team.