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“Buy now”

When you ask your customer to “buy now”, what are you actually asking for?

  • Money?
  • Commitment?
  • The beginning of a relationship?
  • A favor?
  • Gratitude?
  • Excitement?
  • “I don’t ask! Either they buy or not!”?
  • Trust?

It’s a good exercise to get clarity about it and clearly state it. Then listen to your gut. Then look at your offer again.

What do you feel? What do you see?

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