Usually, the first idea is not the most creative. Nor the funniest. It’s not the most sophisticated. Nor the clearest.
But the second idea wouldn’t happen without the first.
Get that first idea out of your head. If it ain’t good, just move on and leave it behind.
Average blends in.Edgy stands out. For example, there’s this super weird fashion store that draws an ever growing crowd of loyal superfans. It’s no wonder
The selfish speaker is still the standard approach to speaking. Selfish speakers want us to get them. As opposed to them getting us. They speak
The phrase “Wouldn’t it be great?” has been the seed of many great products. Wouldn’t it be great if we could freeze food so it
