Where’s the point?

Some books change your mind in one sentence.
Others take 300 pages and still miss a point.

Same goes for your strategy.

If it takes 63 slides to explain its essence,
does it even have a point?

Turns out, strategic impact isn’t about how complex and elaborate a strategy is.

But about whether you can say it clearly enough for people to understand it, embrace it, and act on it.

Sometimes, it only takes a few words to achieve that.

How many do you need?

Keep lighting the path!

Check out my new book
The PATH to Strategic Impact

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The opposite

Great communication can give hope.Bad communication can destroy it. I can’t repeat this often enough: Bad communication is not just a little worse than great

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