Search
Close this search box.

The day after

The keynote was a great success. Standing ovations.

“What a great presentation!”
“You’re a natural born presenter!”
“That was quite the roller-coaster ride! What a brilliant show!”

And yet, the day after, nothing happens.

Because it’s never about “What a great show!” but always about “What a great idea!”

The wow effect brings you the excitement in the moment. But that excitement always fades. Sometimes later, but mostly sooner.

That’s why you need to take your audience beyond the wow effect – all the way towards a profound aha effect.

Aha effects last much longer.

PS: Happy to help.

Get Daily Insights on The Art of Communicating for Free

Read More

When rational hits emotional

When a rational argument hits on an emotional argument, it usual ends badly. Both increase their volume, the rational side by elaborating their arguments in

Read »

Daily insights on
The Art of Communicating

Find the right words and
make a bigger impact!!
You can opt-out any time but I think you’ll really like what you get. Please see my privacy terms.