Any sustainable business needs customers.
Not every sustainable business needs more customers.
How about yours?
Get This Moment Counts in your inbox.
My weekly briefing for leaders who want to give their best talk exactly when it matters
I value your privacy. No spam. Just “Great stuff, brilliantly articulated” (to use the words of longtime reader David).
Usually, it’s a lot easier to grasp the cost of an action than that of inaction. It costs $X to service your car. But what
I’ve just visited a business website but quickly left it utterly frustrated by the confusing messaging. Certainly, you’ve had similar experiences with some presentations, websites,
Contrary to popular belief simplicity is not the opposite of complexity but the prerequisite. It’s through simplicity that we open our audience’s minds for the