If they knew what you know …

Would they buy your product?
Would they follow your recommendation?
Would they feel valued by your offer?
Would they approve of the way you achieve the goal?
Would they agree that your price is justified?

Great communication fixes your product. It’s the easiest tests you can make: Tell the truth and then listen.

Get Daily Insights on The Art of Communicating for Free

Check out my new book
The PATH to Strategic Impact

Read More

Effortlessness

Looking at masterful communicators, you could get the feeling that they have a natural talent for communication, some sort of unfair advantage to find the

Read »

The real reason

J. P. Morgan once said that “every man has two reasons for doing anything: a good reason and the real reason.” So, if your pitch

Read »

Daily insights on
The Art of Communicating

Find the right words and
make a bigger impact!!
You can opt-out any time but I think you’ll really like what you get. Please see my privacy terms.