Clarity makes complex things feel simple.
That’s not the same as removing things to make them simpler. Clarity is about making them more accessible.
Often, it actually means adding things …
… to your story, using examples, metaphors or anecdotes that translate a concept into our audience’s domain so that it’s easier for our audience to get what we mean.
… to your slide deck, bringing it from 1 difficult to decipher slide to 20 easy to understand slides.
… to your process, visualizing what each step is for.
… to your experience, amassing years of working with something.
… and many more.
Clarity feels minimal but it’s often quite the opposite.
