fbpx

SEARCH

Explore

Blog
Podcast
Free Live Event
Self-Assessment
Manifesto
Book

Work with me

Connect

SUBSCRIBE

Hot rotation

Hits are made in the hot rotation.
That’s just as true for the huge no. 1 hits as it is for your personal favorites.

When we hear a song for the first time, we might fall in love with it. But it’s the repetition that makes it a part of our identity. We easily listen to our favorite tunes more than a hundred times. And it still makes us happy when they pop up again on our playlist (or on radio).

Many content creators treat their content quite differently. They play a new song every time they show up.

What if you treated your content more like songs? Which one would you put on hot rotation?

PS: Keep in mind that this is a necessary but not sufficient condition. A song that’s not on hot rotation won’t become a hit. But that doesn’t meant that every song on hot rotation will become a hit.

Would you like to get a weekly mail on how to communicate with irresistible clarity?

It’s free and you can cancel anytime.

Read More

How not to change minds

Insisting that you are right and the others are wrong has never changed anyone’s opinion. Repeating the same arguments, only louder, doesn’t work, either. Making

Read »

Just the way you are

You’re not Apple. Neither Red Bull nor Tesla. Keynotes that work for Apple won’t work for you. You just don’t have the media attention that

Read »
Dr. Michael Gerharz

Dr. Michael Gerharz

WITH ME

SEARCH THE SITE

Yes, I love talking to you. Call me at +49.2241.8997777
Or reach out at michael@michaelgerharz.com

NEWSLETTER

Crack the
Clarity Code!

Think, speak, and lead with clarity!
  • Start your day with a boost of clarity
  • New posts every weekday
  • Special offers
You can opt-out any time but I think you’ll really like what you get. Please see my privacy terms.