If I only had one sentence

… I would point out that if you nail that one sentence, one sentence quickly becomes first sentence.

(Because if you truly nail it, your audience will want to know more).

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The Organizing Principle

In a recent conversation with Alex Smith about strategy, we briefly touched on this never-ending confusion between strategy, tactics, and planning:  Almost always, when people

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Profoundly simple

There’s a fine line between trivial and profoundly simple. One is generic (“Just believe in yourself!”), while the other offers concrete guidance and acknowledges the

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