Close this search box.

Ideas that spread

How many businesses have you seen fail because there was no easy way to tell your friends what they actually do? How many ideas have you seen die because there was no easy way to explain them? How many projects lost traction because no-one could clearly state what they were for?

Your audience is very unlikely to want to figure this out for you. If you want your idea to spread, your chances will dramatically increase if you yourself work out a way that makes it easy to spread.

So, what should spread for your idea? What should people think when they think about you? What should they say when they pass your message along to their friends?

Get Daily Insights on The Art of Communicating for Free

Read More

I don’t wanna hurt you

As a communicator you can play it safe and make sure that your audience feels comfortable all the time. Avoid controversial wordings and content that

Read »

Tesla’s marketing

The easiest way to get people talking about your product is to start with a product that’s worth talking about. That’s why, for example, the

Read »

Daily insights on
The Art of Communicating

Find the right words and
make a bigger impact!!
You can opt-out any time but I think you’ll really like what you get. Please see my privacy terms.