Speaking of what you want to be known for: Make content around that, not what your audience is giving you likes for.
What works in social media is not necessarily what works for your business.
What works for your competitor is not necessarily what works for you.
What works for the audience you had is not necessarily what works for the audience you want.
A simple truth: If you care for what you do, there’s always going to be more interesting things to say than you’ve got time to
If you struggle to cut to the core, then try this simple approach. It works every time. Step 1: Commit to something as the core
When we write a report about something, our task is not to write a text but to inform the reader. We must not stop at
