Speaking of what you want to be known for: Make content around that, not what your audience is giving you likes for.
What works in social media is not necessarily what works for your business.
What works for your competitor is not necessarily what works for you.
What works for the audience you had is not necessarily what works for the audience you want.
A couple of things that FOMO, the fear of missing out, helps us with: What if the world is going crazy about a tennis player
In a recent interview, Tim Hughes asked me where the inspiration for my new book came from. It’s a pretty simple story. About a situation
Imagine you’re a rock star. You’re about to perform in front of a crowd of 30,000. Which of these two are you: Almost all of
