What’s hard about slogans?

It’s not really hard to come up with a great slogan that grabs someone’s attention.

What’s hard is to come up with a slogan that’s true to who you are and grabs the attention of those people you seek to serve.

The former problem requires some creativity. The latter requires empathy. The crucial difference? You can buy creativity. But you can’t buy empathy.

What if you could speak with irresistible clarity?

Learn how in this free video series:

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What’s her job?

When doing a sales presentation to a group of people, it really helps to understand what each person’s role in the meeting is. Who is

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Dr. Michael Gerharz

Dr. Michael Gerharz

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