The 2nd priority

… is the reason why we don’t accomplish our 1st priority.

Get a good price and get the deal at all cost. Grow your business and spend more time with the family. Few production errors and the cheapest product.

As soon as we have a 2nd priority, the 1st priority isn’t a priority any more. It’s become one of two (or more) constraints. The more constraints we have, the more likely it is that we have to compromise on any of these constraints.

The same is true in communication. As soon as you have two (or more) goals for your presentation, for your meeting, for your speech, you’ll probably have to compromise on either.

Let’s say it straight: The 2nd priority is the reason we don’t go full steam on our 1st priority. Better to focus on one priority and handle any other constraints as exactly that: constraints.

What if you could speak with irresistible clarity?

Learn how in this free video series:

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The big stage

It used to be a privilege to be the speaker who gets to stand on the big stage, in front of an audience of 2,000+.

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Dr. Michael Gerharz

Dr. Michael Gerharz

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