Good enough

Good enough, but for what?

Actually, there are two kinds of good enough:

  1. The “I don’t care” kind.
  2. The “I care deeply” kind.

The former comes out of disrespect, the latter out or respect for the customer.

The former kind of “good enough” may be another way of saying: “They won’t notice, anyway.” Or “You get what you pay for.” Or maybe “I’ve got other business to do.”

The latter however is another way of saying “I care even if they won’t notice.”

Because when you do, in fact they will feel the difference. They will feel the love that went into building this.

You define your standards. What’s your standard for “good enough”?

If you liked this post

consider subscribing to my week-daily thoughts on the art of communicating.
We never use your address for anything else. Please see our privacy terms.

Read More

The selfish speaker

The selfish speaker is still the standard approach to speaking. Selfish speakers want us to get them. As opposed to them getting us. They speak

Read »

Tell me more

… is a much more powerful guiding principle when designing a speech than “tell me everything”. We tend to feel the need to tell our audiences

Read »
Dr. Michael Gerharz

Dr. Michael Gerharz

GET

Work with me 1:1

Create messages that resonate so strongly that it leads to change!
Focus your message to what matters most to your customers and communicate it with clarity

SEARCH THE SITE

Yes, I love talking to you. Call me at +49.2241.8997777
Or reach out at michael@michaelgerharz.com