If customers knew everything that you know, it would be a no-brainer for them to buy from you, right? They would queue up in an instant.
Why then don’t they?
What’s the missing piece? What do they not see?
More importantly: how can you make them see it?
Great salespeople give us the feeling that nothing is more important to them than us right now. Great educators do the same. Great friends as
I was 16 when my dad died out of nowhere in the middle of the night, 30 years ago on this day. It was about
When my daughter had to learn the traffic rules for her biking exam, she felt quite overwhelmed by the sheer number of rules. I asked
