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Is this idea crazy?

Recently, Jonathan Stark ran a great exercise to rethink how to start your talk:

… imagine that you simply walk on, write a single word on the board, and then just stand there until people either start asking questions or leave.

One word. To create the tension that opens up a discussion.

Not a word to summarize your talk.
A word to light a path into your talk.

What would be yours?

PS: Hit reply to let me know. If I get more than 30 responses, I’ll share mine.

Get weekly tips on how to find the right words

It’s free and you can cancel anytime.

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Among the silliest things marketers do is decorate diamonds. You don’t decorate a diamond, you polish it. You don’t hide its beauty underneath layers of

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Would they come back?

Remember serial TV? We had to wait a full week to watch the next episode of our favorite show (which was yours?). Back then, great

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Dr. Michael Gerharz

Dr. Michael Gerharz

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