Welcome back to

“Irresistible Communication”.

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Two minutes, twice a week.

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No nonsense advice on

leadership communication.

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If you’re listening to this, it's likely

that you have an ambitious roadmap

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and the dream of changing the game.

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But do you sometimes sense

a gap with your team?

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Does it sometimes feel like your team's

just not as fired up as you hoped?

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That your grand mission and

their day-to-day might be

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living in two different worlds?

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Perhaps.

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That's because you're leading the

way, but not lighting the path.

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Here's the gentle reminder.

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Your team is more than

a set of skilled hands.

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They are individuals, each

with aspirations, ideas,

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and stories of their own.

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While your direction is essential,

so too, is their perspective.

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While your passion is the initial thrust.

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Their excitement is

the sustained momentum.

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Maybe it's time to loosen the reins

a bit, to see where collective

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imagination can take you.

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You've got the end goal in sight.

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That's clear, but how

about letting them in?

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Not just on the what, but

also the why and the how.

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This isn't about giving away power.

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It's about fostering

genuine collaboration.

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Think dialogue over

directive, synergy over solos.

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So, the next time you're laying

out strategies, perhaps invite them

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to the drawing board to co-create.

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Because when everyone feels

ownership of the dream, that's

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when you'll see some real magic.

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Keep lighting the path.

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And please share this with a friend.