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What’s your promise?

Marketers spend so much time looking for fancy statements that they sometimes forget to just plainly state their promise.

What’s yours?

What if you could speak with irresistible clarity?

My eBook teaches you a 5-step process that works

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The Cult of Storytelling

Who made the call that everything needs to be somehow fitted into a storytelling framework? That every single piece of information needs to be decorated

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What do you mean?

It’s a simple question that changes everything. And yet, we often shy away from using it rigorously. We notice that the team member uses a

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Dr. Michael Gerharz

Dr. Michael Gerharz

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