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If I didn’t follow your advice what would happen? Where would I be missing out?

Because why would I listen if nothing’s at stake?

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There’s the truth. There are lies. And there’s bullshit. To the bullshitter, the appeal of bullshit is that it doesn’t care about true and false.

Most questions that are worth investing the time to prepare a presentation for don’t have an easy yes-or-no answer. If they had, we could just

That’s what they tell us: Stand out! And so we see more and more people tell their story bigger, faster, and louder. Brighter colours. Fancier