The perfect first sentence is the one that makes your audience want to read or hear the second one.
Sounds trivial, but is it?
I mean, just look around – let’s say at a couple of speeches you listened to recently. How did these begin?
How did yours begin?
Just because every other speech begins by going through the agenda, yours doesn’t have to.
In chasing the “wow effect”, many businesses overlook the “of course effect”. The of course effect is what makes it a no-brainer to choose your
In data visualisation, accurate beats nice every single time. The designers of this chart thought it would look nicer to have rounded curves in between
Every change start with someone who sees a better future.Change happens when you make others see what you see. Introducing the “Leaders Light the Path
