Here’s a tightly packed conversation I had with Bryan McAnulty on his podcast “The Creator’s Adventure”.
We discussed
- why it’s so hard to focus when you deeply care about something,
- how you can gradually lead your audience to follow you deep down into that rabbit hole,
- how an effective money-back guarantee can look like,
- and so much more …
We also discovered that we share a passion for playing the guitar and found an important business lesson from the way you become better at playing an instrument.
If you’re a creator – or generally have an important story to share – this episode will very likely be worth a listen. You’ll find it on all major podcast platforms (e.g. Spotify or Apple Podcasts) and on YouTube: