Taking responsibility for our work

Knives can kill people. Are the makers of the knives responsible?

How about the marketers?

Let’s assume X out of every 100,000 knives are used to do harm. When they do more effective marketing to sell more knives, does that affect their responsibility? After all, it increases the number of knives out there that can potentially do harm – and in extension it quite likely increases the number of knives that are used to actually do harm.

When you take ownership of your marketing success, do you take ownership of the side effects as well?

Just thinking out loud …

What if you could speak with irresistible clarity?

Learn how in this free video series:

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Brain to brain

Speaking is a sequential process. We can only speak one word after another. However, thoughts aren’t sequential. When I think something – let’s say the

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Is it worth it?

Is it worth it to go through the hassle of preparing a presentation? To research material, craft a story, design the media, rehearse, gather people

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Dr. Michael Gerharz

Dr. Michael Gerharz


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