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Speaking to a crowd

Speaking to a crowd?

Many presenters approach presenting as the task of speaking to a group of people.

What would you do differently if, instead, you spoke to just one person?

A few things that my clients tell me changes for them when they try this:

  • Their tone becomes much more conversational and they use more natural language.
  • Their stories get a lot more personal.
  • They avoid bullshit because when you imagine looking someone into their eyes while saying something, talking bullshit becomes a lot harder compared to when you speak to “a target group”.
  • They detach from their slides because it feels awkward to have a conversation while either of the participants is staring at a screen.
  • They focus much better to what matters to the person they imagine and as a result, by letting go of trying to please everyone, they actually resonate with those who care on a much deeper level.

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Order from above

“Don’t ask me why. It’s an order from above.” Still a common scheme in corporations – both outward and inward facing. It frustrates customers and teams

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Is it worth it?

Is it worth it to go through the hassle of preparing a presentation? To research material, craft a story, design the media, rehearse, gather people

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Dr. Michael Gerharz

Dr. Michael Gerharz

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