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Getting likes

Speaking of what you want to be known for: Make content around that, not what your audience is giving you likes for.

What works in social media is not necessarily what works for your business.

What works for your competitor is not necessarily what works for you.

What works for the audience you had is not necessarily what works for the audience you want.

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The of course effect

Of course a tablet turns on instantaneously. Yet, before the iPad came out we were used to minute-long wake-ups from computer laptops. For many users,

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Their brilliance

This week, I’m asking one simple but important question each day for you to ponder (on your own or with your team): Good communicators know

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Dr. Michael Gerharz

Dr. Michael Gerharz

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