Free Live Event

Work with me



Close this search box.

A true story

Many people have a strong distaste for selling. They neither like to be sold to nor to sell themselves.

To them, selling has the smell of dishonesty. Of tricking people into buying. Of using psychological hacks to your own advantage. Of putting on a show that isn’t true to who you are.

Yet, that’s not what selling needs to be. If your cause truly changes things for the better, then it doesn’t have to be about tricking or cheating.

If you truly care and your product truly changes your customers’ lives for the better, then selling is a service. The dishonesty is just in your head. You don’t have to be dishonest. You don’t have to put on a show. You don’t have to act as if you were someone else.

Quite the opposite.

Because if you genuinely care. If you let people see and feel that you do. And if you make them see how your product changes things for them, then why wouldn’t they want to hear from you? Why would they need to be cheated on?

They don’t.

I think that this approach works much better than tricking or cheating: Make a great product and then tell a true story about it.

Lead boldly, speak wisely!

Read by leaders who make a difference

Read More


Many presenters tell their audience everything but fail to make them curious for anything. It’s exactly the other way around: Start from curiosity and ignore

Read »

Giving a talk

When you’re giving a talk, are you truly giving it? Or are you taking more than you give? Such as your audience’s time? Are you

Read »

You talkin’ to me?

“You tellin me I’m wrong? I gotta do things differently? Who are you? I know damn well what I need to do. Don’t you dare

Read »
Dr. Michael Gerharz

Dr. Michael Gerharz



Yes, I love talking to you. Call me at +49.2241.8997777
Or reach out at michael@michaelgerharz.com


Crack the
Clarity Code!

Think, speak, and lead with clarity!
  • Start your day with a boost of clarity
  • New posts every weekday
  • Special offers
You can opt-out any time but I think you’ll really like what you get. Please see my privacy terms.